Источник изображения: Bloomberg

Apple pauses talks with Hyundai on EV production


For several months now, the media has been actively discussing the possible involvement of the Hyundai carmaker in the production of electric vehicles for Apple. The Korean giant is expected to provide the customer with its platform and Kia manufacturing facilities in the United States. Negotiations, meanwhile, are suspended, and other possible partners have appeared in Apple’s field of vision.

Image source: Bloomberg

Image source: Bloomberg

The fact that not only Korean companies can be involved in the creation of the first electric car of the Apple brand was already announced the day before. Now Bloomberg notes that negotiations with Hyundai and its subsidiary Kia have been suspended due to the lack of significant progress. As explained by informed sources, Apple is at the same time upset by making public the very fact of the negotiations, and the company always pays close attention to maintaining confidentiality.

It was not specified when negotiations with Hyundai will resume. The list of alternative partners of Apple from among the automakers is also not defined. Within the Korean automaker, there are contradictions that hinder the success of negotiations with Apple. The automaker cannot decide which brand will take on the responsibility of producing electric vehicles for the customer – Hyundai or Kia. As noted earlier, the parent company is concerned about the potential for increased competition from Apple, and Kia has spare manufacturing capacity in the US.



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