Gamescom had to host the show this year as an online show. It turned out to be more successful than expected – the event attracted over 10 million viewers. Therefore, in 2021, the exhibition will have to be held in a mixed format.
Gamescom will return to Cologne in 2021. The exhibition will be accompanied by a similar recent online show to try and attract more international viewers.
“We are very pleased with how well the digital concept has been adopted this year. At the same time, we take community feedback very seriously. We believe that celebrating, playing and sharing the site together makes gamescom special. That’s why we’re already looking forward to offering the ‘full’ gamescom experience again here in Cologne and on the Internet. “– said Gerald Bose, President and CEO of Koelnmesse.
Typically, the Cologne event attracts game fans and industry representatives from about a hundred countries, but the online show this year has been watched by residents of over 180 countries around the world. Of course, Koelnmesse and the German Games Industry Association aim to repeat this success in the future.
The next gamescom will be held from 25 to 29 August 2021.
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